Intellectual Asset Management
Productivity | Innovation & Culture | Intellectual Assets
The strategic process of creating, identifying, protecting, developing, and managing the firm's intellectual assets to optimise the creation of value.
All organisations and sectors rely upon intellectual assets and they are increasingly recognised as key corporate assets. Intellectual assets are what investors really should care about, but they are rarely identified, understood and managed as the key to business success that they are.
Intellectual assets are the total information and knowledge (whether or not documented, registered or "owned"), skill and experience, systems and processes, relationships and other intangibles (click here to see some examples) Intellectual assets, intangible assets and intellectual capital are very similar concepts. Intellectual property is a subset of intellectual assets. A firm's total capital is comprised of physical, financial and intellectual assets and combined constitute the organisation's core competency and competitive advantage. Intellectual assets are the knowledge, processes etc that are used to transform financial and physical assets into business outputs and ultimately into profit.

The Intellectual assets strategy is a plan aligned with the broader business strategy to manage the productivity of the intellectual assets at the firm's or sector's disposal and to optimise the profit and value creation from those assets.
The process begins with the Forté Management 6 Step Intellectual Assets Management PlanTM. Click here for more